
Issue 16
Paid ads for PTs: Yay or Nay?
Advertising is essential for Personal Trainers, but paid adverts on social media platforms is probably not the best way to attract new clients to coach in-person. Nikeeta Phagura explains.

Advertising is essential for Personal Trainers, but paid adverts on social media platforms is probably not the best way to attract new clients to coach in-person. Nikeeta Phagura explains.

Without a steady stream of new faces, your fitness studio could be in for a rough time this year, making it harder to keep good staff, fix equipment, put on parties for member retention and smash your business profits. Steve Grant explores.

marketing magic 01. Don’t stereotype Today’s women are breaking norms, boundaries, and barriers in record numbers. Develop content and messages that speak to this more